Tips to Marketing Your Business Using Pinterest
Pinterest is an American social networking and image sharing service designed specifically to allow discovery and saving of content online with beautiful images, short snippets, and, on a more personal level, cute animations and small-scale animations, as well as text-based notes and messages, in the format of pinboards. Pinterest’s appeal comes from its simple, user-friendly layout and the ease with which it allows for collaboration. Pinterest is also a great tool for encouraging creativity within your own group of followers and fan base. If you are a teacher or an aspiring teacher of children, Pinterest can provide you with an opportunity to share creative ideas with others. Pinterest, like Facebook, Digg and other social networking sites, allow the sharing of short stories, articles, and images across a number of networks, including online, via a community of readers and users who have chosen to share that content with others.
To get the most from your pinterest account, it’s best to not only use the visual components available on the site, but also access the full range of tools and services available through the Pinterest application. For example, many Pinterest users enjoy the ability to use their pinterest accounts to track all of their favorite pins, as well as those of their friends. The Pinterest application offers a pinboard viewer that makes it easy to pin any image, short code, or note for all of your friends to see. In addition to viewing your own pins, you can also view the pins of anyone else in your network, or even view all pins posted by someone else in your network.
The easiest way to get started using Pinterest is to create a pin on your home screen or on your My Account page. Search for” Pinterest” or “pin it” and follow the simple directions provided. Once you’ve begun to pin, you’ll notice that your pinterest account will expand to show not just your own pins, but those of your friends as well as everyone else in your network. You can also browse through all of the pins shared by other users on your pinterest account, making it easier than ever before to discover what’s popular, fresh, and noteworthy.
Another excellent feature of Pinterest is the search feature, which allows you to search for topics or search terms that you’re particularly interested in. Using the search bar, you can find pinterest users by keywords, user names, tags, city/state, interests, or other special search criteria. To narrow down your search even more, there are also search filters available, including date range, country, and language. One other neat feature is the pinterest search bar that creates a map by displaying the location of all of your pins. This easy to locate feature makes pinpointing certain areas of interest much easier.
As previously mentioned, Pinterest is primarily a social network, and this means that you need to treat all of your pins as such. No matter how good your business ideas may be, if you pin a business idea or product photo without properly sharing it with all of your pinterest friends, you are not going to get the full advantage of your effort. When you pin a photo of your home, use pinterest to share a detailed description of your home (including any pictures you may have taken of it while it was inside your home) with everyone on your friends list. Include a link to your pinterest profile for anyone who would like to learn more about what you’ve got at home. Not only will this help generate interest in your photos, but it can also be a valuable tool for getting future business.
The third, and perhaps most important, aspect of using pinterest effectively is your personal account. When you pin a business profile picture or other image on your personal account, make sure to fill in all of the necessary information. If you don’t include a detailed description, just mention that you want to start a new account based on your pinterest photos. Make sure that you fill in your business information, as well as contact information so that anyone interested can contact you.
The fourth and final tip is to build a strong pinterest marketing campaign through pinterest ads, and to use pinterest ads to spread around your business. Many businesses utilize pinterest advertising because it’s free, and pinterest ads allow for targeted reach. You can create an ad for each section of your website, such as products and/or services, blog, or even just leave an open post in any section that gets targeted traffic. The more targeted your audience, the better chance you’ll have of making sales. If you want to get pinterest traffic to your website, simply add a small blurb about your business at the end of your pinterest ads.
So, if you’ve been searching for effective tips to use pinterest marketing to bring traffic to your website or blog, you’ve certainly come to the right place. Don’t overlook pinterest because it’s easy to do. You can easily use pinterest to attract potential customers, build a following, and target an audience. And if you have any questions or ideas for how to make social media work for you, let me know! I’m more than willing to help. Cheers!